Hi, I'm Avanti. I build your website — and the dashboard behind it.
Custom sites for people who take bookings — chefs, artists, stylists, trainers, and anyone else running something they care about. Your clients book out front. You run everything from one place: see who's booked, reply to people, swap your photos and prices. No code, no calling me.
Everything here is clickable.
One client build, two demos, and both back ends open.
Both back ends are real, and you can poke around in them — no signup, nothing to install. Open the tattoo studio dashboard →
What it does today: takes booking requests, keeps intake notes and photos in one place, and lets you edit your own pages.
What it doesn't do yet: class packs, memberships, or taking deposits by card.
Need one of those? Tell me what your booking actually looks like — I built the back end, so I can build to fit. You'll get a fixed quote before anything starts.
A website that can’t take a booking
is just a very expensive business card.
— Yours should be earning its keep.
How I Can Help
tap a card to flip it ✦
Not every business needs a booking system — if yours doesn’t, I build the site and skip the back end. Need launch content too? I shoot short-form video for the sites I build.
Building for a tattoo artist or a private chef? I’ve written up exactly how it works for each — or see how a custom booking system works in general.
Full builds start at $3,500 — site, booking system, and admin dashboard.
Care plan $195/month — I host the booking system, fix anything that breaks, back it up nightly, keep it patched, and make an hour of changes for you each month.
Every project gets a fixed quote before anything starts — you’ll never get a surprise invoice.
Taking two more projects at founding rates this year, in exchange for a case study and a testimonial.
Already have a site? Revamps and smaller scopes start at $1,500. Full pricing & what’s included →
How it works
Four steps, no mystery, no surprise invoices.
We talk
A call where you walk me through your business and what you’re picturing. I’ll ask a lot of questions — I want to actually understand the vision before I design anything, and I’ll be straight with you about whether I’m the right person to build it.
We design
The collaborative part. I take your vision and put it on screen with your real content in it, and you tell me what’s landing and what isn’t. Three rounds of revisions are built in — send each round as one batch, everything together, and it moves fast.
I build
Your site is designed from scratch for you. The booking system underneath is one I’ve built and refined across projects — so it’s proven, not a first attempt — and I fit it to how your business actually works. It’s real code that you own, not a subscription you rent.
You launch
You get a login, a walkthrough, and a dashboard where you see bookings, reply, and update content yourself. Your domain stays in your name, on your card — it should never need anyone’s permission to stay yours. 60 days of free bug fixes, then a care plan or the keys. Both are real answers.
However hands-on you want to be is fine. Some people want to see every draft; some want to send me a Pinterest board and get a link back. Both work.
What I've built
Sites and systems I've built — plus concept work from my strategy years.
Kinda French Kitchen
A custom site with a booking inquiry system and an admin dashboard she runs herself — journal, gallery, menus, service details. No code, no calling me.
Visit site →A Vyza Ventures
Travel agency & journal site — destination guides, hotel picks, immersive storytelling, and a booking flow. Built from scratch.
Visit site →DDR Daze
A fully playable retro rhythm game in vanilla JS — 5 songs, difficulties, floppy-disk animations, live leaderboard. Built for fun, and the clearest proof I actually write the code.
Visit site →Tattoo Website Portfolio
Fully-built websites, each shaped around a studio's feel. Real booking flows and an admin portal you actually run.
Visit site →One product I designed and shipped for a real client, and two concept studies on brands I've never worked with — from before I started building, and still how I think about a brand before I design for it.
Designing the Back of House
A private chef's booking dashboard, designed around a conversation rather than a calendar — and live, in daily use, since September.
View case study →Duolingo: Unhinged & Unstoppable
How Duolingo became a cultural phenomenon through chaotic, platform-native social strategy — plus my original campaign concept.
View case study →Tinder: Finding Your Spark
Strategic repositioning through IRL experiences — from "hookup app" to where real connections start.
View case study →Designing the Back of House
A private chef's booking dashboard, designed around a conversation rather than a calendar — and live, in daily use, since September.
View case study →Duolingo: Unhinged & Unstoppable
How Duolingo became a cultural phenomenon through chaotic, platform-native social strategy — plus my original campaign concept.
View case study →Tinder: Finding Your Spark
Strategic repositioning through IRL experiences — from "hookup app" to where real connections start.
View case study →In their words
Answered by voice after launch. Lightly tidied for reading — nothing added.
Coming from someone who had no idea how to do anything — you gave me a little home portal and explained everything so clearly. The fact that I was able to move stuff around on my own before even chatting with you… I feel so capable. It really took such a load off.
Hi, I'm Avanti.
I build websites for people who take bookings — and the system behind them that you run yourself.
Former finance girlie turned creative strategist, now building the thing instead of just pitching it. The spreadsheet brain stayed, the corporate soul did not — and it turns out spreadsheet brain is extremely useful for back ends.
Most designers hand you a beautiful site and a booking widget somebody else built. I write both, so when your booking doesn't match how you actually work, I can change it instead of apologizing for it.
If you're building something you genuinely care about — you're in the right place.
— Avanti
The questions people actually ask
Answered here so you don't have to send the email first.
What happens if something breaks?
Bookings being down is an emergency and I treat it like one — I'd rather hear from you at 6am than find out on Monday. Everything is backed up nightly and I can restore it.
On a care plan, fixing it is included and you never see an invoice for it. Off the plan, you'd either sort it yourself or hire someone — which is the real difference between the two options, more than the monthly number.
What if you stop doing this?
Fair question to ask anyone you're trusting with the thing your business runs on. Your domain and your client data are in your name from day one — not mine. If I ever step away you get the code, the database and a written handover, and you'd be able to hand it to any developer. You would never be locked out of your own business.
Do I have to take the care plan?
No. For the first 60 days after launch, bug fixes are free either way. After that you choose: stay on the care plan at $195/month, or take the handover package for $400 and run it yourself. The handover means I move everything into your own accounts, document it, and walk you through it. Worth knowing before you decide — after that you pay your own hosting, usually $25–45/month, and you're your own support.
What does the care plan actually include?
Hosting, uptime monitoring so I hear about problems before you do, nightly backups, security updates, and one hour of changes a month — new photos, updated prices, a service you've added.
It also covers anything that goes wrong: a bug, a form getting hammered with spam, a booking that didn't come through, an email that stopped arriving. You don't diagnose it and you don't get a bill for it — you tell me and I fix it. That's the part most people are actually buying.
What if I don't need a booking system?
Then you shouldn't pay for one. Plenty of businesses just need a site that looks right and loads fast. Say so and I'll quote it that way — it costs less, and there's no monthly anything.
How long does it take?
Four to six weeks for a full build, start to launch, assuming your content arrives in roughly the first two. Content is what actually sets the pace, so I'll chase you for it.
It varies with what you're building, so you'll get a real timeline in writing along with the quote, before anything starts. And if you're up against a date — a launch, a season, an opening — tell me. Sometimes I can move faster; I'll say honestly whether it's doable and what it would add.
How many rounds of changes do I get?
Three, built into every build. Send each round as one batch — everything together — and it moves much faster than a trickle.
Who owns everything at the end?
You do. The site, the code, the content, the client data. Your domain is registered in your name on your card, and it should never need anyone's permission to stay yours.
Let's build yours
Tell me what you're working on. I'll tell you straight whether I'm the right fit — and what it would cost.